Brainstorming your startup business idea!

So you have taken the all important decision to start your won business and own you need to find the right idea. I find the best place to start is to sit and brainstorm. When you do this, set some time aside and let your mind go. Write down all the ideas that you have and keep thinking about the possibilities. This is not the time to eliminate any of your ideas, this is the time to get them down on paper. At a later stage you can eliminate ideas or join some together but now is the time to think up all the weird and wonderful ideas you can possibly think of.

So what kind of ideas are there out there. Its probably best to start with the things you are interested in. Look around at home and think about the things in your life that get you excited. Maybe its food, maybe its clothes, maybe its computers and for me its business. I am passionate about business and so I am writing a blog about my progress. I am also building a product that is in the adventure gear industry (more on that in other posts in the future). he point is that you need to think of something that excites you and that you are happy to spend time doing and are willing to learn more about.

Write down all your ideas. You may find that a particular theme starts to appear. It might be food and cooking and eating and so you may expand on that. Now you need to brainstorm a way to make money out of this. So lets stick with the theme of food. One important thing to see here is that in order to make money and profit, you need to continually build on one area. There is no point in starting over and over again. So sticking with food start to brainstorm what is going to make money. In food, you can sell food, recipes and add by adding value. So how do you add value? In food you add value by improving the offering. Maybe its through delivery of raw materials or by cooking raw materials or ingredients. Again you need to decide on what you feel is important and exciting to you. Maybe you feel that you enjoy cooking food and so that is how you can ad value.

Now that you are heading in the right direction you need to brainstorm your system. Systems are important because they allow you to train others and also kick into autopilot. Some systems you might be able to implement are to start a blog on cooking and teach others to cook the recipes that you know. Then the system might be to make a test a new recipe on Monday, Write the recipe down on Tuesday, Video tape the recipe actually being cooked on Wednesday and publishing the video clip on Thursday, getting feedback on Friday and taking the weekend off.

The important thing with Brainstorming is to generate plenty of ideas and write them all down. When you have lots of ideas then you can pick the ones that you like and you feel will work.

More on Systems in a future Blog